case studies

From Attrition to Connection: How EXL Cut Early-Career Turnover by 45%

The challenge EXL, a global leader in analytics and digital solutions, was grappling with an urgent talent retention problem. Management trainees from Tier 2 and Tier 3 colleges, often with less than a year of experience, were leaving at an alarming rate. This wasn’t just a recruitment issue; it was a cultural and operational risk. […]

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Driving 300+ High-Value Leads with Strategic Research-Driven Content Marketing

The challenge A global technology leader specializing in digital transformation and consulting services, HCL Technologies sought to generate high-quality, top-of-funnel leads from a curated list of target accounts. The priority was precision, reaching the right decision-makers, qualifying them effectively, and ensuring the sales team could focus on nurturing prospects most likely to convert. In the […]

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Heart to Heart Foundation: Building a Digital Presence to Amplify a Life-Saving Mission

The challenge Heart to Heart (H2H) Foundation, a non-profit dedicated to providing free cardiac surgeries to children with congenital heart defects, needed to create a strong online presence to communicate its mission effectively. With a minimal prior digital footprint, the organization faced the challenge of showcasing its life-saving work in a way that would connect […]

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From Zero to Launch in Weeks: How Meraki Built a Full Brand Identity and Website in Record Time

The challenge Meraki, an Australian seed-stage venture capital firm, needed to establish a comprehensive brand presence from the ground up in the fastest possible way. Entering a competitive market with no existing marketing infrastructure, the firm required a distinctive brand identity and a fully functional website, all within a few short weeks. In the high-stakes […]

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Expanding Market Reach: 250+ Qualified Leads for a Security Solutions Leader through Targeted Content Syndication

The challenge A leader in security and public safety technology sought to strengthen its footprint in the Indian market. While offering innovative open-platform software, hardware, and cloud services, the brand faced multiple roadblocks: limited in-house expertise in lead generation, marketing content not tailored for the Indian audience, and the challenge of finding vendors capable of […]

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Delivering a Platform Solution for a US Financial Consultant through Strategic Design and SEO

The challenge StartOn Purpose, a leading US-based financial consultant set out to launch a distinctive platform designed to help small and medium businesses access critical financial support. While the vision was clear, the execution demanded expertise in both UI/UX design and SEO, delivered under the unique constraint of limited information sharing. In the competitive financial […]

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Tata Communications X Markivis 2025 in Review

BUILT TOGETHER This showreel is a reflection of what happens when ambition meets trust. Across campaigns, platforms, films, events, and moments that mattered, we’ve had the privilege of bringing Tata Communications’ ideas to life—always guided by clarity, collaboration, and a shared pursuit of excellence. Every brief challenged us to think sharper, move faster, and raise […]

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