Marketing automation systems have evolved over the past few years. Today, by using these systems, organizations can create personalized websites in real-time and make their workflows and drip campaigns tremendously engaging. While these systems offer great functionalities for a marketing team, they are complex and require expert knowledge to leverage them properly.
Markivis works as an extended team to your organization. As your marketing automation partners, we provide end-to-end marketing automation management services and help you improve the efficacy of your demand generation, lead nurturing, and content marketing programs.
Marketing automation tools can consume up to 25 % of the overall marketing budget. It is essential to identify the level of maturity for your marketing organization before determining the right set of marketing tools. We leverage our years of experience to understand the state of maturity of your marketing organization and help you in identifying the right set of tools for your marketing function.
Our integrated marketing automation services support your sales team and help improve ROI on your marketing spends over time. We help our clients with:
Marketing automation tools provide much flexibility when executing campaigns. Most organizations end up only using basic functionalities like sending emails or setting up a landing page due to limited technical in house capabilities. The true value add functions like creating workflows, lead scoring models, and personalizing landing page are not leveraged.
Markivis has been working with clients to build and execute campaigns on Marketing automation tools. We have implemented multiple campaigns, managed complex workflows, and optimized campaigns for our clients. We own end to end creation of Marketing campaigns including:
The success of any email-based or marketing campaign depends heavily on the target audience at which the campaign is being directed. The right set of data and information can help you achieve more relevant leads and reduce your spam and bounce rate. Procuring a database is not an option. Generally, the same data set is being sold to multiple companies and is rarely updated.
Markivis has been helping its clients to build databases for running and executing their marketing campaigns. We help our clients with:
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