The Big Book to
starting your
Marketing journey

A Complete Marketing Guide for B2B Startups
The Big Book To Starting Your Marketing Journey
Building a startup is always a challenging prospect as it requires continuous effort, experimentation, and a lot of determination. Success is difficult to achieve in today’s competitive world, statistics show that as much as 50% of startups fail within the first five years of their launch. Startup owners are constantly looking for newer ways of reaching out to their customers and creating personalized experiences for them.
This Marketing Guide for Startups is a 29-page comprehensive ebook that acts as a road map for owners who are laying the foundation of their marketing function. Providing insights on the essential components of digital marketing, this ebook serves as a step-by-step guide on how to approach your marketing function and thrive in today’s competitive marketplace.

See what's Inside

Why is marketing essential for business

Building a connect with customers is the biggest challenge any business faces today. This ebook guides you on how to build brand awareness and improve conversions without a huge spend on marketing

Choosing the right marketing team mix

Should you invest time and resources in hiring the best marketers or simply outsource the work to an agency. This ebook covers the key factors that one needs to consider before proceeding with building your marketing function
The essential marketing components
Understand how you can build an action plan for each of the essential marketing components - Brand Awareness, Content Genius, and Lead Generation - and build a sound marketing strategy

Important marketing
elements

This ebook helps you in getting a detailed overview of various marketing elements (social media, digital advertising, search engine optimization, marketing automation, and content marketing). Choose the right mix of these for achieving better business results

Evaluation of your current marketing efforts

Get suggestions on how you can improve your current marketing efforts by taking our marketing survey

and much more….

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This Ebook is for:

  • The leadership team of a business that is ready to scale up through marketing. It addresses the strategic choices made by business leaders while struggling to set up a cost-effective marketing department
  •  
  • The ebook is essential for everyone looking to grow a business through effective use of time and financial resources
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Your startup is off the ground, your first few customers love your offering, and have even recommended your product/service to their network. However, after a brief period, you realize that most of your target audience doesn’t even know that your great product or service even exists! This is why Marketing is crucial for the growth of your business. Building a well established marketing plan and investing in marketing activities work as a growth amplifier for a startup. However, the question still remains: How do I maximize the Marketing ROI?

Markivis for Startups is our new service that is geared towards connecting young organizations to their prospects and creating a robust sales pipeline to achieve better business results.

If you wish to learn how Markivis can help you break out from the
clutter with the right marketing approach, click below

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