Birlasoft Case Study: 174K to 1.14M LinkedIn Followers

Q: What does Markivis manage for Birlasoft?

End-to-end LinkedIn social media execution — posting, scheduling, calendar planning, performance reporting, event reports, polls, special-day and awards content, template design, and ad hoc reporting.

About Birlasoft

Birlasoft is a global technology company enabling "next-generation" digital transformation through expertise in Cloud, AI, Data, and enterprise solutions. It helps businesses accelerate change with speed, scale, and purpose, delivering "future-ready" solutions that enhance agility, resilience, and customer experience.

The relationship at a glance

1.14M+

Current LinkedIn follower base

6.5X

Growth in LinkedIn Followers

965K+

New followers added

The relationship journey, year by year

2021 Laying the foundation
Birlasoft's LinkedIn community stood at 174,840 followers, laying the foundation for sustained digital growth.

2022 Core social media operations
Birlasoft engaged us for core social media operations, including posting, scheduling, Trello card management, and monthly reports.

2023 Structured execution
We continued to drive structured execution through regular publishing, calendar planning, reporting, and performance tracking.

2024 Expanded scope
Our role expanded with event reports, polls, special-day content, research work, and new template designs.

2025 Agile support
We added agile support for captions, awards reports, summaries, random content formats, and ad hoc reporting requirements.

2026 Trusted, evolving partner
The LinkedIn follower base is now 1.14M as we continue to partner Birlasoft for consistent social media execution planning and evolving content support.

The outcome

This ecosystem-based approach transformed Birlasoft’s LinkedIn presence into a highly coordinated and consistently engaging channel. Followers grew to 1.14M, poll interactions became a recurring community touchpoint, and standardized processes ensured the brand’s voice remained unified across all content streams.

What the partnership has delivered

6.5X

Growth in LinkedIn followers

965K+

New followers added

1.14M+

Current LinkedIn follower base

60+

Average monthly posts

340,295

Average monthly impressions

174K+

Followers at the starting point

FAQ

Q: How did Markivis grow Birlasoft's LinkedIn following to 1.14M?

A: Through a five-year social media partnership that started in 2022 with core operations (posting, scheduling, reporting) and expanded into event content, polls, research, and agile content support growing the community 6.5X from 174,840 followers to 1.14 million.

Q: How long has Markivis worked with Birlasoft?

A: Since 2021–2022, across a multi-year partnership owning Birlasoft's LinkedIn social media execution, which continues in 2026.

Q: What does Markivis manage for Birlasoft?

A: End-to-end LinkedIn social media execution posting, scheduling, calendar planning, performance reporting, event reports, polls, special-day and awards content, template design, and ad hoc reporting.

Q: What results has the partnership delivered?

A: 6.5X follower growth, 965K+ new followers, a current base of 1.14M, 60+ average monthly posts, and 340,295 average monthly impressions.

A LinkedIn Growth Partnership with Birlasoft — From 174K to 1.14M Followers

About Birlasoft

The relationship at a glance

The relationship journey, year by year

The outcome

What the partnership has delivered

FAQ

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